Describe what the app does, for whom, and the one thing it does better, in one or two sentences, then add a mood or colour if you have one. Upload real screens; they matter more than any adjective. When asking for edits, change one thing per request and say exactly what: “make the phone bigger on this frame”, not “make it better”.
The prompt formula
[What the app is] that [does what] for [whom]. [The one thing it does better]. [Mood or colours, optional].
Example: “A budgeting app for couples that splits shared bills automatically. Shows exactly who owes what. Calm and trustworthy, soft lavender.”
The category in plain words: “budgeting app”, “running app”, “recipe planner”.
The job and the audience. Headlines are written from this.
One sentence on what makes it better. It becomes the hook.
Optional. “Warm, cosy, peach” or “dark, editorial, one accent”.
Example prompts by category
| Category | Prompt |
|---|---|
| Finance | A budgeting app for people who want to know where their money goes each month. Calm and trustworthy, soft lavender and ink. |
| Fitness | A running app that coaches beginners from the couch to their first 5K. Energetic, bright coral on warm white. |
| Food | A recipe app that plans a week of dinners from what is already in your fridge. Appetising and warm, tomato red and cream. |
| Productivity | A habit tracker that keeps your streaks going with gentle reminders. Clean and encouraging, blue. |
| Music | A music player that builds playlists around your mood. Warm and cosy, peach and coral. |
| Travel | A trip planner that turns saved places into a day-by-day itinerary. Sunny and adventurous, ocean blue. |
Screens matter more than words
The AI puts your real screens in the phones, so they decide how believable the set is. Upload filled, realistic states (not empty lists or logins), one per frame you want, in the order you’d like them used. If you have extra screens, the AI picks the strongest; if you have fewer, it designs scenes for the remaining frames.
Asking for edits
Several changes at once make it hard to keep what worked.
“Use the settings screen here” beats “show more features”.
“Like frame two, but darker” keeps the set consistent.
Prompts that produce generic sets
- The specific job and audience
- A real mood or colour
- The one feature that matters most
- Only real proof you can stand behind
- Real, filled screens
- “An amazing app that helps users”
- “Make it modern and clean”
- A list of fifteen features
- Invented ratings to include
- No screens uploaded
Questions
What should I write in an AI screenshot prompt?
What the app is, what it does and for whom, the one thing it does better, and optionally a mood or colours. One or two sentences is enough.
Do I need to write the headlines myself?
No. A good AI generator writes a headline for each frame from your description. You can still ask for changes.
How do I get my brand colours?
Name them in the prompt, with hex codes if you have them, or upload a reference image with the palette.
