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Show opportunities and speed: relevant jobs near the person, applying in a tap, a confirmed shift, pay on its way. Make listings specific (role, place, hours), keep pay claims typical rather than best-case, and use fictional employers and people.
What job seekers need to believe
People looking for work are anxious and busy. They have applied through apps that went silent, so they look for signs that this one leads somewhere: jobs near them, employers who reply, and a process that respects their time.
Specific listings do that best. “Barista, Saturday 8–2, 0.4 miles away” is a far stronger frame than a list of job titles. Show why a job was suggested, how many hours it is, and when it pays.
For shift and gig apps, the money moment is the proof frame: a confirmed shift, a completed one, pay on the way. Keep it realistic; inflated pay figures attract the wrong kind of attention from reviewers and regulators.
A five-frame plan for a job app
A job set should feel like a quick, good-news journey from search to payday.
Headlines for job apps
Job headlines should feel like good news, stated plainly.
“Earn up to $50 an hour” is the kind of line regulators look at closely. If you show pay, show typical pay for the role in the frame, or keep numbers inside the listing UI.
Colour and style for job apps
Optimistic, practical colours work best: a confident blue or green, warm white, and one bright accent for “apply” and “confirmed”.
Store rules for job apps
Pay and earnings claims must be verifiable (2.3.1). Best-case figures as headlines invite rejection and complaints.
Use made-up company names, managers and applicants, or brands that have agreed (2.3.9).
Show the kinds of roles and places your app actually offers in the countries where it is available.
CVs, IDs and bank details in screenshots must be fictional, and your privacy labels must match what you collect.
Do and avoid
- Show specific listings with place and hours
- Show applying in one step
- Show a confirmed shift or offer
- Use typical, honest pay
- Use fictional employers
- Use “earn up to” headline claims
- Show a generic list of job titles
- Use real company logos without permission
- Show real CVs or IDs
- Use stock handshake photos
Questions
What should a job app’s screenshots show?
Specific, nearby opportunities, how fast someone can apply, and what happens next: a confirmed shift or an employer’s reply.
Can job app screenshots show pay?
Yes, as typical pay inside realistic listings. Avoid best-case “earn up to” headlines; earnings claims must be verifiable (guideline 2.3.1).
Can I show real employers’ logos?
Only with permission. Otherwise use fictional employers that look realistic for your market.
How do I show trust in a job app?
With specifics, such as response times, verified employers or payout schedules, and only if they are true for your app.
